Skales Celebrates Nigerian Culture in His New Track “Jogo”

Afrobeats owes much of its essence to Skales, a veteran in the genre who burst onto the scene prior to 2010. Over the years, he has consistently delivered vibrant music, showcasing a talent for catchy rhythms that ensure his ongoing prominence in the industry even after more than ten years.

His latest release, “Jogo,” exemplifies Skales’ knack for creating upbeat tracks. With the support of backing vocals, he revels in the joys of life, asking to celebrate. The song is rich in musicality and local sounds, while also reflecting his hip-hop background through a lively flow that alternates between singing and rapping.

Produced by Killertunes, known for his colorful productions, the song features vibrant percussion intertwined with delightful piano melodies, reinforcing Skales’ theme of living life to the fullest. This theme resonates in many of his popular hits, including “Shake Body” and the introspective tracks from his 2020 project, Healing Process.

The music video for “Jogo,” directed by Stanz Visuals, aligns beautifully with this theme, showcasing dynamic montages full of life. Incorporating elements from both Hausa and Yoruba cultures, the artist pays tribute to his roots, reflecting the energy of the environments that shaped him.

In a statement, Skales highlighted the unifying power of music: “Everyone knows the power of music to bring people together, and that’s what I want this video to do. Having lived in both the northern regions of Nigeria and now Lagos, I embrace these diverse cultures, which are integral to my identity as an artist. It’s wonderful to celebrate this while conveying the message of joy — a core reason behind my music.”

You can check out the video for “Jogo” below.